About us:
Top Level Management-Consulting in Austria and DACH region
Your boutique management consultancy for strategy, growth, transformation, and leadership.
DYNAXITY Consulting is a boutique management consultancy based in Linz, Austria, combining practical strategies with consistent implementation expertise.
We support CEOs, board members, and executives across the DACH region – particularly in mid-sized companies – in successfully mastering dynamics and complexity in the market, within their organizations, and during critical transformation phases.
Our focus lies on two central levers for securing the future of businesses:
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Strategy development – for clarity, focus, and orientation
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Business transformation – for adaptability, organizational development, and sustainable performance improvement
In addition, we support our clients in business model innovation, change management, knowledge management, and digital transformation. Our consulting approach is strengthened by AI-supported methods (“AI Inside”) as well as formats such as open strategy, executive sparring, mentoring, and customized learning programs from our DYNAXITY Academy.
Our goal: sustainably enhancing the competitiveness, profitability, and enterprise value of our clients.
We make our clients future-ready – through clarity, structure, and effective implementation.
What we do
Our focus lies on two central levers for business success:
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Strategy development – setting clear priorities, creating orientation, and achieving measurable results.
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Business transformation – enhancing adaptability, developing organizations, and safeguarding performance.
In addition, we advise on business model innovation, change management, knowledge management, and digital transformation & AI. Our approaches are supported by AI-driven methods (“AI Inside”) as well as formats such as open strategy, executive sparring, mentoring, and leadership programs through our DYNAXITY Academy.
HOW WE WORK
Our consulting approach is clear: systematic, implementation-oriented, and collaborative.
We rely on co-creation, participative methods, and sound analysis – complemented by digital tools, clear roles, and smart stage planning. Our approach is well-structured yet flexibly scalable – from compact impulse projects to comprehensive transformations.
Through our DYNAXITY Academy, we also offer formats for leadership development, knowledge anchoring, and sustainable learning processes – such as executive sparring, individual coaching, mentoring, or interactive workshop series on organizational change capability
WHO WE WORK FOR
We primarily advise medium-sized, owner-managed companies in Austria – from a wide range of industries, but with similar questions:
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How do we stay competitive – and how do we achieve meaningful growth?
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Which strategy fits the new reality?
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How do we design change that truly lasts?
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How do we make our organization future-ready – culturally, structurally, and digitally?
Whether as a source of inspiration, a structurer, or an implementation partner: we help leaders gain clarity – and successfully navigate their company through the zone of dynaxity.
What does DYNAXITY mean?
DYNAXITY is a coined term, derived from dynamics and complexity – two characteristics that increasingly shape today’s business environment.
Digitalization, globalization, disruptive technologies, geopolitical shifts, and changing customer behavior – all of these factors place companies in an environment that is both highly dynamic and complex.
The term originates from management theory and describes precisely this zone: the space between stability and chaos, where classical management logic is no longer sufficient – and where new ways of thinking, new organizational forms, and new decision-making models are required.
Our understanding of DYNAXITY:
Challenge and opportunity
We see DYNAXITY as a space of possibility for developing the new – and as a real scope for entrepreneurial design.
In dynamic and complex situations, no single master plan is sufficient – what is needed instead are:
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Clarity of direction (strategy)
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Adaptability within the system (transformation)
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Leadership that provides orientation without oversteering
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Learning organizations that can cope with uncertainty
Therefore, we view strategy development and business transformation as complementary levers to make companies fit for the Dynaxity Zone – grounded, structured, and measurably effective.
Learn more about the scientific origins on Wikipedia
Principles for mastering dynamics and complexity
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Customer centricity instead of inward focus
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Observation of weak signals instead of looking back at the past
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Learning culture instead of command culture
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Context steering instead of micromanagement
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Co-creation & participation instead of isolated planning
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Dynamic structures instead of rigid processes
These principles shape both our consulting approach and our academy formats.
In today’s world of rising dynamics and complexity, organizations require not greater control, but greater learning ability, creativity, and clarity of direction.
Samuel J. Palmisano
IBM
The story behind our name: DYNAXITY.
Because DYNAXITY precisely describes what we specialize in: the intelligent management of dynamics and complexity.
Today, companies are facing highly dynamic markets and increasing complexity more than ever.
This is exactly where we come in:
As experienced consultants, we help you reduce complexity, gain clarity, strengthen your capacity to act – and turn change into a competitive advantage.