Strategies help us deliberately define the direction in which an organization should develop and which goals it aims to achieve.
A well-designed strategy creates competitive advantages, minimizes risks, and ensures optimal use of available resources.
Strategies provide orientation for employees, helping them to set priorities and stay focused on the most important tasks and objectives.
Especially in times of digitalization, talent shortages, and global change, organizations need strategies that are adaptable, technology-open, and implementation-focused.
As a consulting firm specialized in strategy development for Austrian SMEs, we support you in AI-driven strategy development, change management, and digital transformation – including hands-on implementation through outsourced work packages, as well as through training and coaching formats.
Strategies are management's commitment to shaping the future of the company in a forward-looking and structured manner.
WHY STRATEGY?



Strategies tend to be successful when their development follows certain principles.
SUCCESS CRITERIA
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Creating enthusiasm and commitment for strategies
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Involve employees early in the strategy process (“turn those affected into participants”)
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Ensure strategic alignment across all levels (“catchball principle”)
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Critically question the existing business model
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Concentrate efforts: focused allocation of resources instead of the “watering can” approach
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Generate measurable success indicators (KPI-based quick wins)
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Create transparency and continuously communicate progress and results internally
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Regularly review the strategy and adapt to changing conditions (avoid “strategic drift”)
It's not about predicting the future, it's about being prepared for the future.
Pericles
Athenian politician and general
Strategy Development
Building a future-ready strategy rooted in vision, values, and market potential – to drive clarity and long-term growth.
Strategic Identity & Guiding Principles
Developing a purpose-driven identity to inspire teams and shape strategic orientation
Corporate Objectives & Strategic Control
Implementing a structured goal-setting framework (e.g. OKRs) to drive clarity, alignment, and execution at all levels.
Strategic Positioning
Refining your market positioning and strengthening differentiation – to boost visibility and connect with the right customers.
Business Model Development
Review and further development of your business model – to ensure future readiness, scalability, and digital opportunities.
Strategy Reviews
Strategic health check and vision design – built for the challenges of tomorrow.
Strategic Market Segmentation & Opportunity Assessment
Uncovering growth potential through smart segmentation and opportunity mapping.
Employee & Customer Insight Programs
Strategic surveys from design to insights – enabling evidence-based decisions and focused organizational growth.
Workshops &
Executive Retreats
High-impact workshops for leadership teams – fostering strategic focus and actionable decisions.
HOW WE SUPPORT YOU
Our Offerings

Strategy Development
We partner with you to shape purpose-driven mission statements and long-term strategies that deliver real impact.
Take the next step to successfully shape your future.
You benefit from over 30 years of experience and proven tools that bring clarity and structure to your strategy.
Proven methodology and tools
Your strategy is developed and anchored consistently – from the guiding vision to operational implementation.
Consistency at all levels
A compact, hands-on process saves time and relieves your leadership team in day-to-day operations.
Conservation of resources
Your team is actively involved – enabling sustainable learning, engagement, and real-world implementation.
Know How Transfer
We support you with market analyses, interim roles, or project management – precisely where your resources are stretched.
Hands-on Support to Ease Your Team’s Workload
We move beyond concepts – delivering strategies that drive results and ensure accountability.
Focus on Practical Implementation and Impact
We help you navigate change and retain essential know-how for the future.
Strategic Transformation & Knowledge Management
We ensure your strategy translates into everyday impact – with measurable results and lasting value.