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International Business Development

From vision to market success.

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NEW MARKETS. NEW OPPORTUNITIES. NEW REQUIREMENTS.

In a world where even stable markets are accelerating, business development becomes a key competence.

It creates clarity where complexity grows – and new opportunities where others see risks.

  • Identifies market potential at an early stage

  • Connects strategy with execution power

  • Creates sustainable growth – even in uncertain times

Our business development goes further: not in business plans, but in realizable projects. Not with a one-size-fits-all approach, but tailored to your strengths, markets, and ambitions.

International growth – driven by structure and clarity.

Digitalization, geopolitical shifts, and rising customer expectations are fundamentally changing the rules of the game. Companies that expand internationally today secure growth, resilience, and future viability.

Yet the path into new markets is demanding:

  • Cultural differences

  • Legal frameworks

  • New sales channels

  • Organizational and resource challenges

DYNAXITY is your partner – strategic, systematic, and implementation-oriented. From the first idea to successful market entry.

Why Business Development?

Our process: From vision to implementation.

Business development bridges innovation, marketing, and sales.

At its core, it comprises two phases.

PHASE 1: IDEA TO CONCEPT​

Market Analysis & Entry Scouting
Together, we identify attractive target markets and analyze their dynamics, risks, and success drivers.
You receive a solid decision-making basis for your market entry – including target customer profiles, competitive landscape, and differentiation potential.

PHASE 2:  CONCEPT TO BUSINESS

Business Case & Go-to-Market
Together, we identify attractive target markets and analyze their dynamics, risks, and key success factors.
You receive a solid foundation for your market entry decisions – including target customer profiles, competitive landscape, and differentiation potential.

Business Development Framework

The strategic impact of business development.

​Successful business development ....

  • enables sustainable growth beyond the core businesses

  • continuously ensures the development of new business options

  • develops and maps framework conditions for technologies

  • identifies new application areas for products and technologies

  • provides trend and needs analyses

  • supports the organization with methodological expertise

  • provides a basis for decision-making with long-term impact for the entire company

It is very difficult to develop products for target groups. Very often people don't even know what they want - until you show them.

Steve Jobs

US entrepreneur and co-founder of Apple Inc.

HOW WE SUPPORT YOU

Our Offerings

Market opportunity analysis.

We help you pinpoint attractive markets, understand competitive dynamics, and assess both opportunities and risks for your company.

Idea generation & evaluation

We support you in systematically developing, prioritizing, and advancing innovation ideas and business approaches to market maturity.

Business model & business plan

We design scalable business models, build solid business cases, and structure effective market entry strategies.

Go-to-Market-Strategy

Together, we shape your entry into new markets – covering everything from target audience engagement and sales channels to resource planning.

Product Design & Pricing

We support you in developing market-specific positioning, pricing strategies, and offerings for international audiences.

Marketing & Communication

We design integrated communication strategies – aligned with cultural differences, the customer journey, and each stage of market entry.

Sales development & partner strategy.

We help you build strong sales structures – from identifying the right local partners to selecting suitable distributors.

Cross-cultural Trainings & Enablement

Your teams benefit from practical training on intercultural collaboration, market dynamics, and sales in the target market.

Risk analysis & market entry due diligence

We assess legal, political, and economic conditions to pave the way for a secure and successful market entry.

Here you will find information on other services in the area of marketing and sales.

OUR CONTRIBUTION TO YOUR ADDED VALUE

Your Benefits

You receive dependable data and scenarios that enable targeted, fact-based investment management.

Accelerated decision-making through thorough market analyses.

We uncover regulatory, cultural, and economic challenges – before they can hinder your success.

Mitigating risks in market entry.

We take responsibility for sub-projects, market preparation, or partner negotiations – providing targeted support where you want to free up resources.

Operational support through experienced implementation experts.

We foster cultural connectivity – through focused training, communication, and sensitivity to local context.

Cross-cultural alignment rather than copy-paste.

Our frameworks and tools drive faster expansion – without sacrificing quality.

Reduced time-to-market through well-defined go-to-market processes.

We help you identify and apply for suitable funding programs and financing solutions.

Funding programs and financing expertise.

We work with you to develop robust models for clear positioning and long-term success in new markets.

Creating competitive advantages through unique business models.

We involve your executives and teams throughout the process – fostering ownership, commitment, and lasting implementation.

Lasting impact through team-wide integration.

In these markets, we offer you operational sales support with qualified local partners.
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Expand your business across borders – get started today.

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